Program Overview

The first-level master's program in Business Administration offers four directions: Enterprise Management, Accounting, Technology Economics and Management, and Digital Business Management. Centered on modern enterprise management, featuring digital business, and supported by corporate governance and innovation management, the program aims to cultivate senior professional and academic research talents in business administration needed for China's economic and social development. The goal is to equip students with a solid foundation in modern management theories, enable them to proficiently apply modern management research methods and technologies to solve practical management problems, and prepare them for theoretical research in modern business administration disciplines and management practices in various industrial and commercial enterprises.

Strengths and Features

1.Distinctive advantage in providing consulting and decision-making services for governments at all levels and enterprises.

2.Unique characteristics in the construction of high-quality scientific research and teaching platforms and key demonstration disciplines.

3.Superb advantage in a well-structured and interdisciplinary faculty team.

4.Outstanding research profile characterized by internationally recognized outcomes and locally grounded projects.

5.Unique characteristics of open and efficient academic exchanges.